No one will give you work if they don't know what you do or that you exist. This means making direct approaches and proving and showing what you can do, rather than just saying that you can do it. Building a track-record, producing a showreel, contacting people, sending out CV's, finding out about opportunities and being ready to take them. Many people find this difficult and off-putting; you will have to accept responsibility for generating your own work.

			Interview Material

Our Media Professionals discuss promoting their work, and how they view self-promotion by others.

			Sarah Beecham and Graham Howard Give the employers perspective on freelancers' and graduates' attempts at self-promotion

			Victoria Noble On the promotional benefits of working on high-profile projects, and the benefits of a showreel

			Kate Broome On two types of self-promotion; trumpet-blowing, and quiet reputation-building

			Christine Molloy On the benefits of different publicity devices