This website was written by lecturers
from the Corporate and Marketing Communication Academic group
within Bournemouth
Media School, Bournemouth University.
Janice Dengri-Knott
Janice’s background is in Communications for Development.
She has worked in both corporate and marketing communications in
not-for-profit organisations in South America, designing and executing
marketing and communications strategies. She currently teaches
consumer behaviour and interactive marketing and is researching
online behaviour.
Mike Molesworth
Mike is a Senior Lecture in Advertising and has worked in sales
and sales management in the motor-trade and financial services
in the past. Currently he teaches interactive marketing and is
researching online consumer behaviour. He has also researched
the use of online material to support undergraduate learning
Richard
Scullion
Richard is a Senior Lecturer in Advertising and has previously
working in marketing management, sales promotion and in the
tourism trade. Currently he teaches marketing communication
and campaign
planning. He also researches political marketing.
This website was produced as part of a project supported by
the Foundation Degrees South West. Copyright is vested in Bournemouth
Media School & University of Plymouth .
The learning materials were produced by Jonathan Wardle, the
site was constructed by Sam Bailey and audio editing was by Gary
Hayton. |
